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Luke Smital
Luke Smital
Content Strategist at Starborn

The Claude Code LinkedIn Team

30 agents across 10 departments that take you from a blank profile to booked calls. The whole team, free.

Free kit30 agents10 departments90 componentsClaude Code
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50M+Impressions written
The free resource starts here
Free resourceThe Claude Code LinkedIn Teamby Luke Smital
Free resource · 4 parts · 90 components

The Claude Code LinkedIn Team

Everything inside this frame is the resource. Read it, download it, run it yourself. The dark cards are us, Starborn, in case you'd rather have it run for you.

  1. Part 1Install in three commands
  2. Part 2Where to start
  3. Part 3The team: 30 agents
  4. Part 4The weekly loop
30Agents
10Skills
10Workflows
20Templates
10Checklists
10Audits
= 90components + 1 CEO file
Part 1 of 4 · Install

Running in three commands.

Setup
  1. 1Download the folderUnzip it somewhere empty.unzip claude-linkedin-team.zip
  2. 2Open Claude Code in itIt reads the CEO file on its own.cd claude-linkedin-team && claude
  3. 3Type /teamIt checks your setup and tells you what to paste in.> /team

New to Claude Code? Run npm install -g @anthropic-ai/claude-code once. You need a Claude account.

Starborn.A word from the team behind this kit

Rather have the team run for you?

At Starborn we write the posts, run the DMs and book qualified calls onto your calendar. You review for about an hour a week.

Book your free strategy call →

45 minutes with Luke. You leave with a 90-day plan either way.

Part 2 of 4 · Where to start

Ten departments. Start with three.

Pick what's broken. You get your route through the team.

Diagnose
What's broken right now?

Tap a stop in your route to jump straight to that department in Part 3.

Your route
1···
2···
3···

Pick one on the left.

Starborn.Client resultCase study / 01 · B2B SaaS

200 meetings booked in 3 weeks.

200Meetings booked
$60KRevenue generated
3M+Impressions
Nick Mihailou
Get results like Nick's →
LinkedIn postNick Mihailou: LinkedIn post
Part 3 of 4 · The team

30 agents. 10 departments.

Each department is one command. Its 3 agents run as a pipeline and write to a shared brain, so the next department starts where the last one stopped.

01
ICP & Positioning

Turns your real sales calls into a buyer profile, a one-line promise, 2-3 topics and a headline buyers get in 5 seconds.

/icp
A1icp-research

Reads your sales calls and pulls who buys, what hurts, and their exact words

OUTA buyer profile with quotes, saved to brain/icp.md
A2positioning

Turns your offer and buyer profile into one promise line and 2-3 topics

OUTPromise, topics and proof list in brain/positioning.md
A3headline-writer

Writes 10 headline options that name the buyer and outcome in 60 characters

OUTRanked options plus a paste-ready pick in out/icp/headlines.md
claude
> /icp
Found 5 call files in inbox/calls/ and your offer.md.
Reading the calls now. icp-research is pulling triggers, pains and verbatim quotes.
The same pain came up in 4 of 5 calls: "referrals dried up and I have no plan B."
Next, positioning drafts your promise line and picks 2-3 topics from these pains.
Also in this department+6 files
  • skill.claude/skills/icp/SKILL.md
  • workflow.claude/commands/icp.md
  • templatetemplates/icp/call-notes.md
  • templatetemplates/icp/buyer-profile.md
  • checklistchecklists/icp.md
  • auditaudits/icp.md
StarbornWant /icp run for you, every week?Get your ICP built with us →
02
Profile Conversion

Rewrites your banner, About and Featured so a profile visitor knows what you sell and knows what to DM.

/profile
A1banner-brief

Writes a banner brief that says what you sell and for whom, at a glance

OUTCopy, layout and designer note in out/profile/banner-brief.md
A2about-writer

Writes your About in your voice, built around buyer pain, ending in one DM ask

OUTFull and short About versions in out/profile/about.md
A3featured-setup

Picks and orders the 3 Featured items that move a visitor toward a call

OUTThree slots with titles and click steps in out/profile/featured.md
claude
> /profile
Loaded brain/icp.md and brain/positioning.md from /icp.
Paste your current headline, About and Featured titles, or say "start fresh".
banner-brief is drafting your main line first: 4-9 words, same promise as your headline.
Then about-writer picks one DM keyword and featured-setup builds the 3 slots around it.
Also in this department+6 files
  • skill.claude/skills/profile/SKILL.md
  • workflow.claude/commands/profile.md
  • templatetemplates/profile/about-draft.md
  • templatetemplates/profile/banner-brief.md
  • checklistchecklists/profile.md
  • auditaudits/profile.md
StarbornWant /profile run for you, every week?Get your profile rebuilt →
03
Voice & Tone

Every draft sounds like you on a sales call, with zero AI tells left in it.

/voice
A1voice-profile

Measures how you really write and talk, then writes it down as a spec

OUTVoice spec with quotes and rhythm in brain/voice.md
A2tone-check

Reads any draft against your profile and flags every line that sounds off

OUTScore and line rewrites in out/voice/tone-check-<draft>.md
A3ai-filter

Strips long dashes, contrast reframes, triplets, fragment stacks and slop words from every draft

OUTClean <draft>-clean.md plus out/voice/ai-filter-log.md
claude
> /voice
Found 8 posts in inbox/posts.md and 2 calls in inbox/calls/. Enough to start.
Measuring rhythm: median sentence 11 words, you open with a number in 3 of 8 posts.
Pulled 22 phrases you repeat, plus how you explain the offer on calls.
Wrote brain/voice.md and a test post. 3 lines marked [CONFIRM].
Read out/voice/sample-post.md: does it sound like you?
Also in this department+6 files
  • skill.claude/skills/voice/SKILL.md
  • workflow.claude/commands/voice.md
  • templatetemplates/voice/voice-profile.md
  • templatetemplates/voice/voice-samples.md
  • checklistchecklists/voice.md
  • auditaudits/voice.md
StarbornWant /voice run for you, every week?Get posts written in your voice →
04
Ideas & Research

A ranked backlog of post ideas your buyers already asked for, with the next 5 picked.

/ideas
A1call-miner

Pulls buyer questions, objections and your best explanations out of sales call transcripts

OUTQuoted idea cards in out/ideas/call-ideas.md
A2dm-miner

Groups the questions prospects keep asking in DMs and comments into posts

OUTRanked ideas with ask counts in out/ideas/dm-ideas.md
A3trend-watch

Finds which topics pull buyer comments, leads and calls, then re-ranks the backlog

OUTHot and cold themes in out/ideas/trends.md, next 5 picked
claude
> /ideas
Checking inbox: 3 calls, 14 DM threads, stats for 12 posts. No feed posts saved.
call-miner: 11 ideas, the pricing objection came up on all 3 calls.
dm-miner: 6 repeat questions, 2 flagged magnet? for /magnets.
trend-watch: your how-to posts pulled the buyer comments, opinions pulled peers.
Next 5 are in brain/ideas.md. Kill or swap any?
Also in this department+6 files
  • skill.claude/skills/ideas/SKILL.md
  • workflow.claude/commands/ideas.md
  • templatetemplates/ideas/call-notes.md
  • templatetemplates/ideas/idea-card.md
  • checklistchecklists/ideas.md
  • auditaudits/ideas.md
StarbornWant /ideas run for you, every week?Get a month of ideas mapped →
Starborn.Client resultCase study / 02 · B2B SaaS

672 demos booked in 30 days.

$46.6KMRR added
30K+Followers
672Demos booked
Prosp.ai
Book demos like Prosp.ai →
Calendly analyticsProsp.ai: Calendly analytics
05
Hooks & Formats

Gives every idea a tested opening line and the right format, so post-writer starts from a brief instead of a blank page.

/hooks
A1hook-writer

Writes 10 two-line hooks per idea across 6+ patterns, using your real details

OUT10 hooks per idea in out/hooks/hooks-[idea].md
A2hook-tester

Scores every hook against your own median and a 10-point rubric, picks top 3

OUTTop 3 per idea, median saved to brain/hooks.md
A3format-picker

Matches each idea to story, how-to, list, case study, carousel or magnet format

OUTA beat-by-beat brief in out/hooks/briefs.md
claude
> /hooks
Found 3 ideas marked next in brain/ideas.md.
hook-writer: 10 hooks each, pulling quotes from inbox/calls/.
hook-tester: inbox/analytics.md has 14 posts, rebuilding your median first.
format-picker: 2 text how-tos and 1 case study. Briefs saved to out/hooks/briefs.md.
Also in this department+6 files
  • skill.claude/skills/hooks/SKILL.md
  • workflow.claude/commands/hooks.md
  • templatetemplates/hooks/hook-sheet.md
  • templatetemplates/hooks/post-brief.md
  • checklistchecklists/hooks.md
  • auditaudits/hooks.md
StarbornWant /hooks run for you, every week?Get hooks that stop the scroll →
Starborn.Halfway through the team

Next up: posts into DMs, DMs into calls.

That's the part we run every day for B2B founders.

Get the calls booked for you →

Free strategy call. We audit your LinkedIn and map the plan.

06
Post Writing

Turns each brief into a post that sounds like you, backed only by real proof, cut down and ready to paste.

/posts
A1post-writer

Drafts each post from its brief in your voice, using only real sourced details

OUTFirst drafts in out/posts/drafts/[idea].md
A2case-study

Turns a real client win into a before, change and result proof post

OUTProof post with sourced claims in out/posts/drafts/
A3editor

Cuts every draft to its point, checks proof, voice and AI patterns

OUTFinal posts with edit log in out/posts/final/[idea].md
claude
> /posts
3 briefs ready in out/hooks/briefs.md.
post-writer: drafting 2 text posts from your call notes.
case-study: found inbox/calls/win-client-a.md, writing the proof post.
editor: cut drafts from 290 to 210 words avg. 1 [CONFIRM] left: the result date.
Also in this department+6 files
  • skill.claude/skills/posts/SKILL.md
  • workflow.claude/commands/posts.md
  • templatetemplates/posts/post-draft.md
  • templatetemplates/posts/win-intake.md
  • checklistchecklists/posts.md
  • auditaudits/posts.md
StarbornWant /posts run for you, every week?Get your posts written for you →
07
Lead Magnets

Picks the resource your buyers will comment a keyword for, builds it from your own method, and briefs the image.

/magnets
A1magnet-ideas

Mines your calls, DMs and comments for buyer questions, then scores resource ideas

OUTScored ideas with keywords in out/magnets/ideas.md
A2magnet-builder

Builds the checklist, playbook or template from your real steps, with a bridge to your offer

OUTFinished resource in out/magnets/[slug]/resource.md
A3image-brief

Briefs the post image with your comment keyword big enough to read on a phone

OUTDesign brief in out/magnets/[slug]/image-brief.md
claude
> /magnets
Reading brain/icp.md, inbox/calls/ and inbox/dms.md for buyer questions.
Found 14 questions, grouped into 6 problems your offer solves.
Scored 6 ideas. Top 3 below with format, score and keyword.
Build #1, or pick another?
Also in this department+6 files
  • skill.claude/skills/magnets/SKILL.md
  • workflow.claude/commands/magnets.md
  • templatetemplates/magnets/magnet-brief.md
  • templatetemplates/magnets/resource-skeleton.md
  • checklistchecklists/magnets.md
  • auditaudits/magnets.md
StarbornWant /magnets run for you, every week?Get your lead magnets built →
08
Comments & DMs

Replies to every comment and drafts each next DM, from resource delivery to a booked call.

/dms
A1comment-reply

Drafts a specific reply to every comment and flags likely buyers for DMs

OUTReplies and priority list in out/dms/replies.md
A2dm-flow

Writes the LeadShark delivery DM and drafts the next message in every thread

OUTDrafts per lead in out/dms/next-messages.md
A3call-booker

Checks each warm lead for fit, drafts the call ask, and preps you

OUTCall asks in out/dms/call-asks.md, plus pre-call briefs
claude
> /dms
Reading inbox/comments.md: 23 comments, 17 with the keyword.
Drafted 23 replies, flagged 6 likely ICP commenters for DMs.
9 open threads in inbox/dms.md: 4 need a check-in, 3 a qualifier, 2 are ready for a call ask.
Drafts are in out/dms/next-messages.md. Nothing gets sent until you send it.
Also in this department+6 files
  • skill.claude/skills/dms/SKILL.md
  • workflow.claude/commands/dms.md
  • templatetemplates/dms/dm-script-sheet.md
  • templatetemplates/dms/comment-reply-bank.md
  • checklistchecklists/dms.md
  • auditaudits/dms.md
StarbornWant /dms run for you, every week?Get your DMs run for you →
Starborn.Client resultCase study / 04 · B2B Consulting

$36K MRR added in 16 weeks.

$36KMRR added
2-4KLeads per post
20K+Followers
Kyle Hunt
Add MRR like Kyle →
LinkedIn postKyle Hunt: LinkedIn post
09
Lead Scoring

Tells you which commenters could actually buy, who to DM first, and keeps every lead and stage in one CRM-ready list.

/scoring
A1icp-scorer

Scores every commenter 0-10 on role, company, pain and intent against your ICP

OUTRanked scores with reasons in out/scoring/scored-[date].md
A2reply-queue

Ranks fits into tiers and drafts a reply and first DM line for each

OUTTier A, B, C queue in out/scoring/reply-queue.md
A3crm-sync

Logs every lead and moves stages only when a DM thread proves it

OUTbrain/leads.md and out/scoring/leads.csv for your CRM
claude
> /scoring
Reading brain/icp.md and 34 comments from your Tuesday post.
Scored 34: 4 Tier A, 9 Tier B, 21 Tier C. 3 headlines marked [CONFIRM].
Tier A first: replies and DM openers drafted, no links, one question each.
brain/leads.md: 13 new rows, 2 stages moved. Showing you the diff before I save.
CSV ready at out/scoring/leads.csv for your CRM.
Also in this department+6 files
  • skill.claude/skills/scoring/SKILL.md
  • workflow.claude/commands/scoring.md
  • templatetemplates/scoring/scoring-rubric.md
  • templatetemplates/scoring/comments-paste.md
  • checklistchecklists/scoring.md
  • auditaudits/scoring.md
StarbornWant /scoring run for you, every week?Get your leads qualified →
10
Analytics & Reporting

Shows which posts turned into calls, reports the week in one page, and cuts what does not book.

/analytics
A1post-tracker

Builds one row per post with ICP comments, leads and calls, tagged by format

OUTPer-post table and medians in brain/metrics.md
A2weekly-report

Leads with calls booked, ranks posts, shows pipeline and three moves for Monday

OUTOne-page report in out/analytics/weekly-[date].md
A3kill-or-keep

Gives each format and topic KEEP, REWORK, TEST MORE or KILL from your numbers

OUTVerdicts and backlog changes in out/analytics/kill-or-keep.md
claude
> /analytics
Reading inbox/analytics.md: 4 posts this week, matching them to brain/leads.md.
brain/metrics.md: 4 rows added, 1 lead count differs from your paste, noted.
Week ending Friday: calls booked come first, then the posts that produced them.
3 moves for next week drafted, each tied to a topic or format with its numbers.
kill-or-keep skipped: 6 posts tracked, I need 8 before verdicts.
Also in this department+6 files
  • skill.claude/skills/analytics/SKILL.md
  • workflow.claude/commands/analytics.md
  • templatetemplates/analytics/analytics-paste.md
  • templatetemplates/analytics/weekly-review.md
  • checklistchecklists/analytics.md
  • auditaudits/analytics.md
StarbornWant /analytics run for you, every week?Get a weekly pipeline report →
Part 4 of 4 · The weekly loop

The weekly loop. And what it can't do.

Weekly rhythm
DayRunWhat it does
Monday/ideas /hooks /postsPlans and drafts the week
Tuesday/dms /scoringReplies and qualifies
Wednesday/magnets /dmsLead magnet day
Thursday/dms /scoringFollows up, books calls
Friday/analyticsReports what booked, picks Monday
Who does what
JobClaudeYou
Write posts in your voice✓Approve
Score every commenter✓Paste comments
Read LinkedIn✗Paste into inbox/
Send DMs✗Send. LeadShark sends the delivery DM
Show up daily✗The part founders hand to us
✓

That's the whole resource.

30 agents, 10 skills, 10 workflows, 20 templates, 10 checklists and 10 audits. Yours to keep.

Outside the resource · Starborn. the team that runs this for founders
Starborn · Receipts

Best results in the game.

Pulled straight from client LinkedIn analytics, Calendly dashboards and viral posts.

LinkedIn profileAriel Cohen: LinkedIn profile
Case study / 03 · AI Creator

Biggest AI creator on LinkedIn in 3 months.

3.2M+Impressions
20K+New followers (10x)
5-10Inbound leads / week
Ariel Cohen
Revenue dashboardGojiberry.ai: Revenue dashboard
Case study / 05 · AI SaaS

$35K in monthly revenue added in 30 days.

$35KMRR added
1,736New trials
571New customers
Gojiberry.ai
LinkedIn analyticsB2B Cold Email Agency: LinkedIn analytics
Case study / 06 · Agency

72 booked calls and 2.8M impressions in 26 days.

72Booked calls (26 days)
2.8MImpressions
+269%vs. prior 90 days
B2B Cold Email Agency
Get a plan for numbers like these →

Free 45-min strategy call with Luke.

Starborn · Content showcase

A glimpse of the posts we ship every week.

Every post written, designed and shipped by the Starborn team.

Post written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by StarbornPost written by Starborn
Paolo Trivellato, founder of Starborn
Paolo TrivellatoFounder, Starborn
Meet your operator

Built by a team that's done this before.

I'm Paolo. I've spent the last decade getting B2B founders paid from LinkedIn. $4M+ in tracked client revenue across 100+ accounts, and a seat as the in-house LinkedIn coach for two of the largest founder programs in the category.

Starborn is the team I assembled to scale that work. Senior ghostwriters, strategists, and DM operators who have written for some of the most respected personal brands in B2B SaaS, consulting, and venture. Every account is run by people who have already done this at the highest level.

Luke Smital
Luke SmitalContent Strategist at Starborn. Your first call is with Luke.
Book your free strategy call →
Who this is for

This isn't for everyone. On purpose.

We turn down more accounts than we take. It keeps the work honest, the team focused, and the case studies real.

Built for
  • B2B SaaS and agency founders doing $30K+ MRR ready to scale
  • Operators who can take 20 to 30 sales calls per month
  • Founders who want to own a category, not chase trends
  • Teams ready to commit to a 90-day window
Not built for
  • Pre-revenue founders without a validated offer
  • B2C, e-commerce, or affiliate plays
  • Founders who want to write every post personally
  • Anyone shopping for viral hacks without a strategy
Final step

Pick a time. Let's talk.

Forty-five minutes with the team. You walk away with a plan whether we work together or not.

  1. 01AuditWe pull apart your current LinkedIn presence, offer, and ICP in real time.
  2. 02MapYou leave with a custom 90-day plan to 20+ qualified calls, written in front of you.
  3. 03DecideAn honest read on whether we're the right partner. No pitch, no pressure.
Book your free strategy call →

Opens Starborn's booking page in a new tab.